
Real estate is an exciting career that offers flexibility, unlimited earning potential, and the opportunity to help people find their dream homes or make smart investments.
But before you jump in, it’s essential to understand what it really takes to succeed in this fast-paced industry.
Becoming a real estate agent isn’t just about showing beautiful homes or closing big deals it requires dedication, strong communication skills, and a willingness to keep learning. Every state has different licensing requirements, and there are a few key steps you’ll need to take before you can start selling properties.
This guide will cover everything you need to know, from getting your license to building a thriving career in real estate. Whether you’re making a career switch or just starting out, this step-by-step breakdown will help you confidently navigate the process. Let’s dive in!
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Is Real Estate the Right Career for You?
Real estate offers freedom, but it’s not easy money. You work as an independent contractor, earning commissions only after real estate transactions close. New agents often face months with little to no income while building their client base.
Patience and planning are key during this time.
The median pay for real estate agents in 2023 was $54,300, while brokers earned around $63,060 annually. Top-performing brokers made over $119,590 that year. If you enjoy flexible hours and working with people but can handle financial risks, this career might fit you well!
Practical Guide to Becoming a Real Estate Agent
Step 1: Understanding State Licensing Requirements
Each state sets its own rules for becoming a real estate salesperson. You need to meet their education, exam, and fee standards. Some states, like California, require 135 hours of pre-licensing courses.
Others need less; Florida asks for only 63 hours.
You also pay fees for exams and licenses. For example, California’s license costs $245 plus a $60 exam fee. The permit is $65 in New York with a $15 exam fee. Passing marks differ too. New Mexico needs 75%, but Michigan accepts 70%.
Check your state’s website for exact steps!
Step 2: Complete Required Pre-Licensing Education
You need to finish pre-licensing courses before taking the licensing exam. Depending on your choice, these courses cost between $180 and $900. Options include live online classes, on-demand videos, or home study programs.
Online courses like Kaplan may take around 8 weeks. Classroom lessons can last 4–6 months. Make sure to pick an approved program in your state. You’ll learn about laws, contracts, mortgages, and real estate transactions during this training.
Step 3: Register and Prepare for the Real Estate Licensing Exam
Sign up for the exam through your state’s licensing board. Fees usually range from $40 to $300, depending on where you live. In Arizona, for example, it costs $75. Pennsylvania charges just $40.
Study real estate laws and national practices. Enroll in prep courses like Kaplan Real Estate Education for extra help. Practice exams can boost your confidence, too! Don’t forget essential items like an ID card on test day.
Step 4: Pass the Real Estate Licensing Exam
Study hard to pass the real estate licensing exam. Most states require a score of 70% or higher, and some, like New Mexico, require at least 75%.
Fees range from $40 in Pennsylvania to $300 in other areas. Questions test what you learned in pre-licensing courses. Focus on laws, fiduciary duty, and pricing. Bring your ID card or driver’s license to check in with the exam supervisor.
Step 5: Activate Your Real Estate License
Submit your application to activate the license. Pay fees based on your state. It costs $245 in California, while Texas charges $185 plus a $38 fingerprinting fee. New York’s fee is only $65 for activation.
Provide proof of exam passing and required ID documents like a driver’s license or identification card. Wait for approval from your state real estate board. Once approved, you can work as a sales agent under a real estate broker.
Step 6: Find a Real Estate Brokerage to Work With
Choose a real estate brokerage that fits your goals. Brokerages often charge $25 to $500 monthly, so plan for this cost. Working with one gives you tools, training, and client leads, key to starting strong in the real estate industry.
Look at their training programs and resources, such as Multiple Listing Service (MLS) access. Some brokerages help agents learn pricing strategy or handle dual agency deals. If planning multi-state work, use tools like NAR’s “Broker and Salesperson License Reciprocity” tracker.
Understanding the Financial Investment of Your Career
Starting a real estate career costs money. You must pay for pre-licensing education, licensing exams, and application fees. These range from $100 to $300 for the exam and $200 to $400 for applications.
After passing, you’ll also pay brokerage fees between $25 and $500 monthly.
Another expense is membership with the National Association of Realtors® (NAR), which costs $156 annually in 2024 and 2025, plus an extra assessment fee. Consider other tools like escrow accounts or business cards as well.
Plan thoughtfully these expenses establish your foundation as a successful agent!
Growing and Succeeding as a Real Estate Professional
1. Build Your Personal Brand and Marketing Strategy
Stand out by creating a strong personal brand. Use social media platforms to showcase your expertise and listings. Update your profiles with clear photos, contact info, and highlights of your services.
A unique domain name for your website adds professionalism, buyers and sellers trust agents who look polished online.
Use marketing tools like email campaigns or postcards to reach landlords, home inspectors, or real estate investors. Stay active in local events to meet potential clients face-to-face.
Set aside part of the commission you earn for future promotions like ads or flyer,s growth costs money upfront but pays off later!
2. Develop Market Knowledge and Industry Expertise
Learn about your local housing market. Study home prices, interest rates, employment rates, and construction trends. Experts expect home prices to drop by around 5% nationwide by 2023.
Some areas may face over a 10% correction.
Stay updated on local policies that affect real estate. Understand terms like foreclosures and the housing bubble. Explore tools like HELOCS (Home Equity Line of Credit). Keep track of changes in the Real Estate Settlement Procedures Act (RESPA).
This knowledge helps you guide clients better and grow as an expert in your field.
3. Explore Career Specializations in Real Estate
Real estate offers many career paths. You can become a Real Estate Broker, Appraiser, or Property Manager. Some choose to work as a Real Estate Investor or Home Inspector. Others specialize as Mortgage Loan Officers or House Stagers.
Each role uses your real estate license differently.
You might help clients buy homes or manage large properties for businesses. As an apartment locator, you connect renters with places to live. Even photography and staging homes are options for creative minds! Find the right path that fits your skills and interests, it’s up to you!
4. Join Professional Organizations and Continue Education
Join groups like the National Association of Realtors (NAR). As of March 2024, it had over 1.5 million members. Membership costs $156 a year and a $150 annual assessment fee.
These groups help you learn and grow with free ethics training.
Keep learning through classes or workshops. Rules in real estate change often, so stay updated. Extra education can give you an edge in helping clients and meeting your goals.
5. Build and Maintain a Strong Professional Network
Connections help you grow as a real estate agent. A strong professional network can bring more referrals and business opportunities. Stay in touch with past clients, brokers, and other agents.
To meet new people, attend local events, or join groups like realtor® organizations. These steps can lead to future deals.
Use social media too! Share helpful tips about real estate on platforms like Facebook or Instagram. This keeps your name fresh in people’s minds. Building trust takes time, but it pays off when clients recommend you to friends or family.
6. Staying Competitive in the Ever-Changing Real Estate Industry
Stay ready to learn. Housing markets can drop, like the predicted 5% decrease in home prices for 2023. Some areas may even see corrections over 10%. This can impact your earnings as a real estate agent or broker.
Adapt quickly to shifts. High interest rates once hit 17–18% in the early 1980s, forcing many California Realtors out of work. Build skills and study market trends often. Join professional organizations and complete extra training when possible. This helps you stay ahead of other salespeople!
The Bottom Line
Becoming a real estate agent takes effort, but it’s worth it. You need to learn, pass exams, and join the right team. This career offers freedom, growth, and good earning potential.
Take small steps; each one brings you closer to success. Start today and shape your future in real estate!
Additional reading: How to Become a Flight Attendant